Kindly note that below points are only regarding Defender and Series Land Rover (no Range, no Disco, no Freelander and other hairdressers' cars)
+ strenghts
- Aluminium body
- Frame in ladder-box, trucks-like, almost everlasting
- Reliable engine, lack of power but lot of torque
- Building is straightforward meaning easy to fix and maintain
- All around the globe well-known, meaning spares everywhere and cheap
- Network dealers and enthusiats present in 99% of the countries around the planet
- Many non-genuine brands offer cheapest spares alternative
- Evolutions are rare, many spares can be swapped between old 60's and todays Defender
- Off road ability close to the best available on the market - NO electronic assistance or modifications needed
- Because of aluminum body, the centroid is lower than common SUV and other jeeps: the handling is better than common offraoders
- UK 2003 official statistics show that Land Rover vehicles are less lethal than normal vehicles
- The design is not agressive or offending and Land Rovers develop natural liking
- One of the very last real, authentic and true offroader on the market
- One the rare brand to only build offroaders
- English charm with no competitor
- 60 years of uninterrupted legend (Defender still produced as of today)
- Children love it
- 70% of Land Rover production still alive
- Well protected bodyshape
- Front and rear b umper made of heavy metal
- Specification of length and bodyshape unlimited
- The only offroader prestigious enough to be chosen by Her Majesty the Queen Mother
- weaknesses
- Price (even though lower that serious competitors)
- Poor finish (poor means often non acceptable under 70s standards)
- Poor soundproofing (poor means non existing on entry level finish)
- Poor high speed (130km/h max for today's Defender)
- Diesel consumption is high, even though in the average (around 12L/100)
- Petrol consumption is extremly high, not under 12L and more often around 20L/100)
- Height (1,90m)
- Weakness on certain diesel engines, even though reliability is perfect since 2000
- Land Rover tend to be trendy
- Land Rover tends to add eletronic devices (ABS, ETC...)
- Equipments non standards are a shame (air cond)
- Main dealers are non enthusiasts
- Visibility from inside is poor
- Waterproofing of car is uncertain
- Autoradio non sense in regard of noise
- Driving position is too close from door and tyring, even though it permits to add a front central seat
- Controls are from Middle Ages